Affiliates are coming under increasing scrutiny from regulators keen to rein in opportunistic advertising practices, as well as online gaming operators suddenly held accountable in some jurisdictions for the actions of their advertising partners.
 
GamblingCompliance helps both affiliates and operators to understand an evolving regulatory landscape, learn from recent enforcement actions, and assess which marketing practices are appropriate in the territories they target.

See below for GamblingCompliance’s coverage of regulatory developments affecting the affiliates industry.

William Hill owned Mr Green and L&L Europe, a firm with ties to the man at the centre of a murder-corruption investigation that is tearing apart Maltese politics, have been told they must stop...
Mainstream media and news outlets should avoid referencing the odds of unlicensed sportsbooks due to “the dangers posed by these illicit sites,” according to a formal notice published on Tuesday by...
The next UK government is all but certain to introduce gambling reform following the general election, after the Conservatives said legislation was needed to update the law.
Sweden’s Patent and Market Court has issued an inaugural decision on the concept of "moderate advertising", ruling that more than 20 different kinds of marketing by the now defunct Ninja Casino put...
Although it has received little attention so far, another sports-betting case could prove to be almost as vexing for the nation’s sports leagues as the historic U.S. Supreme Court decision in May...
Poland’s largest bookmaker STS has bought a stake in Swedish-listed Better Collective as part of a drive to expand its international presence, while the country’s state-owned lottery operator pays...
Sweden-focused affiliates say they are struggling to gain a foothold in the country’s re-regulated market as compliance concerns and a saturated landscape drive away potential investors.
After months of delays, the UK’s online self-exclusion system is still not ready for the Gambling Commission to enforce it mandatory use by operators, contrary to earlier press reports that it was...
Affiliates are struggling so profoundly with new UK age verification rules it could mean the death of many social casino sites, as providers rush to develop a cost-effective solution.
New taxes, regulatory changes and "unexpected international market switch-offs" led to a first-half profit drop at Flutter Entertainment.
The Netherlands Gambling Authority (KSA) says it has taken action to ensure that 23 affiliates no longer advertise online gambling services, as part of the long run-up to the anticipated opening of...
"Mounting regulatory and fiscal pressures" in UK online casino and bingo games helped convince Stride Gaming it needed to sell itself to Rank Group, Stride's chairman has said.
Finland's National Institute for Health and Welfare (THL) is calling for restrictions on gambling advertisements and marketing similar to those on alcohol and tobacco.
The uncharitable characterisation of affiliates as conveyor belts for churn and burn player acquisition undersells the role they can play in responsible gambling, according to one leading UK-based...
Football clubs believe that attempts to sever the close ties between betting and the professional game represent a damaging "seismic shift" for the sport and one to which even fans might object.
Denmark-based affiliate Better Collective insists the effects of Italy’s gambling advertising ban have yet to have an impact on them as an affiliate, as the company focuses on Sweden and other...

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