Researchers Demand Regulatory Action Over Underage Appeal Of Esports Gambling

UK gambling accounts on Twitter, especially those related to esports betting, have thousands of children interacting with their tweets and take little to no care for responsible advertising, according to a new report funded by charity GambleAware.

According to the latest findings in an ongoing report by the University of Bristol, children account for 6 percent of followers of Twitter accounts related to traditional gambling and 17 percent of esports gambling-focused Twitter accounts.

But when it comes to active engagement, that figure rises dramatically.

To continue reading please log in or request a demo to speak to a member of the team.

Request a Trial

Click here to request a trial