Lottoland To Pay £150,000 Over Misleading Advertising

Lottoland will pay £150,000 to settle a UK Gambling Commission case that found the operator had not made it clear in its marketing that customers were betting on the outcome of a lottery draw rather than buying a lottery ticket.

The Gibraltar-based lottery betting company will pay the money to “socially responsible causes” to settle a case stemming from a radio commercial that the Advertising Standards Authority (ASA) found misleadingly implied Lottoland’s product was a lottery rather than a betting product in a February ruling.

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