Let The Games Begin — As Soon As It's Safe, Says William Hill USA Chief

  • Las Vegas gaming executives donate salaries to laid off employees
  • Joe Asher confident industry will recover from coronavirus pandemic
  • Concerns expressed about societal impact

Resuming sporting events as quickly as safety permits is the key to recovery for a sports-betting industry that has been clobbered by the coronavirus pandemic, according to William Hill US CEO Joe Asher.

“As soon as we have the right situation, playing the games is really important, and I think we should do it sooner rather than later,” Asher told VIXIO GamblingCompliance in a phone interview.

Asher said he understands the health of athletes must not be put at risk.

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