African Lotteries Expand Into Fixed-Odds Sports Betting

Fixed-odds betting turnover across African members of the World Lottery Association (WLA) more than doubled between 2015 and 2017 to US$334.5m, driven by emerging football-orientated products in the western trio of Senegal, Côte d’Ivoire and Mali.

The fifth edition of the industry body’s annual data compendium shows that African WLA members grew combined turnover from fixed-odds betting by 44 percent year-on-year to US$334.5m in fiscal 2017, up from $231.6m in fiscal 2016 and $152.2m in fiscal 2015.

To continue reading please log in or request a demo to speak to a member of the team.

Request a Trial